A creative director, writer & hopeless epicure.
I write and
make things up.
Mostly for brands and companies.
Sometimes for
myself.
What I do
This site is predominantly about my work as a creative in advertising and marketing. If you scroll down, you can can see bits and bobs of my former self that used to focus on fiction and journalism. Fun times. Recently, for my own enjoyment, I have started writing about restaurants again. You can find those musings here. Anyway, my main professional skills are:
Copywriting Concepting
Creative direction
Storytelling Consulting
Here are three paragraphs starting with I.
I’m an allround (copy)writer & creative director with ample experience in advertising, marketing, social media, journalism, arts & culture, storytelling, fiction, and screenwriting, both in Dutch & in English.
I’ve worked, and still work, for clients such as Audi, Škoda, Renault, Fiat, Dacia, Jeep, Nissan (yes, loads of car makers, I know), NS & NS International, Centraal Beheer, Interpolis, Tui, O’Neill, Under Armour, Philips, ScS, Robeco, Wavin, ANWB, ASML, AC Hotels, Moxy Hotels, Mountain Dew, Asics, Dafne Schippers, om | nieuwe energie, The Social Pact, Elite, Randstad, Henkel, s.Oliver, Samsung, Mollie.
I like film, art, theatre, literature, music, design, architecture, video games, travel, fashion, snooker, football, tennis, squash, comics, photography, food & drink, Formula 1, cycling, festivals, cats & dogs, and the Oxford Comma.
Film, books &
publications
In a different life I was a novelist, journalist, wine columnist, restaurant reviewer, and screenwriter. Watch my short film Everyone Who Means Something below. ’
Books
Neon, novel (Prometheus)
Betamax, novel (Van Gennep)
De Dubbelganger van de Duivel, novelisation of the motion picture ‘The Devil’s Double’ (TM Publishers / Corsan, Corrino, Staccato Films)
Let Me Entertain You: 1000 x Robbie Williams, ghostwritten quote collection (TM Publishers)
Journalism & Nonfiction
Articles, columns, essays, interviews, listings, reviews, stories in, amongst others:
Esquire, Time Out Amsterdam, Folia, Holland Herald, Nymph, Passionate, WahWah
Collaborator to the collections:
Brieven aan Ayaan Hirsi Ali, De koffer in, De verhuizing (all Prometheus), Fasten your seat belt (TM Publishers), Idolen (521)